Audience Feedback Analysis

I made an informed decision to carry out some audience feedback during the editing stages of my film. I did this because I wanted to know what was conventional and good about the trailer and what I needed to improve or change. I asked my tutor to sit and watch the trailer on I-movie and note down some good things and improvements that are needed. She did this honestly and it has helped me through the editing process. This research method is a primary research method as I carried it out myself and did not use other resources such as the internet or books.
Advantages

• This method is easily accessible because my tutor was there in the room ready to give me some feedback and the trailer was easily viewed.
• It is also a reliable primary method as my friends did not carry out the feedback so the feedback is unbias.
• I could instantly make changes to my product after the research was carried out and now I feel that my trailer is 'tighter' and more conventional.
• My tutor is obvioulsy very knowledgeable about the subject of media and she could make relevant critical comments.

Disadvantages

• The one disadvantage I can think of when I asked my tutor to carry out the audience feedback was the issue that she is not the target audience to the movie. The movie may not necessarily appeal to people older that teenagers and that subsequently could have affected the feedback. For example people of a younger audience may have liked the opening music to the music and would not necessarily have picked up that it felt like a finale rather than an opening. Having thought about the target audience issue I also thought that I only asked one gender. As I am trying to get both genders to watch my film and make it appeal to all I should have asked both sexes and more than one person. However, I was stuck for time and I feel that my tutor is the best person to ask when in this situation because she was concise and relevant.

Below in the post 'Main filming is complete!' you will find my newly uploaded version of 'A girl next door.' I have used my tutors ideas and re-edited parts of the trailer. I used the majority of her ideas to improve the trailer but kept some things the same as it is my own work.