Tuesday, 4 January 2011

Ancillary tasks- final versions

Magazine front cover:
This is the final version of my magazine front cover. I am really happy with it and I feel that it fits the typical conventions of a magazine front page. I managed to add to the conventions by putting all the persuasive lexis on the left hand side along with a bar code. The protagonist is featured on the left hand side because she will sell the magazine to both a male and female audience. As most film magazines are predominantly bought by men I feel this is a good technique I have used to get a new
male audience to read and buy a magazine which features a romantic comedy film exclusive. The magazine cover is simple but affected and all the information is clear on the cover.
Poster:
This is my final version of my film poster. I like the simplicity and conventional look to the poster. The target audience immediately see one of the films stars, the name of the film, the caption and who else is in the film. These are the main things that people look for on a poster. The certification of the film would be later confirmed just as other film companies do that is why it does not feature on the poster. It is conventional to the romantic comedy film genre due to the colours and lexis. Words like 'heart' and 'change'. Many romantic comedy films use different posters to appeal to a range of audiences. If I had the time I would have made another poster with one of the male leads on it. This would also appeal to the male and female audience. Men aspire to be that particular character and women want to see it because he is popular. However, this poster also appeals to men and women and this was one of the main issues I faced when creating a romantic comedy trailer. I have created a 'brand' by using similar images from the trailer, the same colours and font that feature in the trailer and one of the lines from the voice over used in the trailer. Each time the target audience see the trailer they can relate it to the rest of the marketing and then think and decide to go and see the film because they know how much it has been advertised.

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